Week 1 - Guerrilla Marketing

Guerilla Marketing? Is there such a thing?  There is and it does not follow the same agenda as your traditional marketing.  Guerilla Marketing has a beginning, a middle - but no end.  The business then chooses what works best for them and eliminates those that do not.

Guerilla marketing focuses on profits and the customer, while utilizing psychology as a means to reach the audience.  It also focuses on growing your business in many directions, rather than linearly because growth is the main focus.

Another aspect to point out is this type of marketing can be used for all companies, not just the big ones.  This also means that investing a lot of money is necessary.  If you're willing to put the time and energy into alternatives, it may not cost anything.